Graphic Brand Identity
Stockholm, Sweden based creative branding and communication agency Britton Britton was responsible for Massproductions’ visual identity and communication design.
Remix of Josef Albers Homage to [Charles Strite as] a square, also known as GITTERBROT
Modern Makers: Big Dinner - food/art event
w/ David Corns
ed: Oh man, this is great! I like that this was a full-fledged art installation. I might have hung it on the wall, though. ;^)
How would you like your toast?
Audrey Hepburn on the terrace of the Hotel Hassler, in Rome, with the telegram announcing her best-actress award, for The Nun’s Story, from the New York Film Critics Circle, 1960.
In my ongoing quest for the perfect framework for understanding haters, I created The Disapproval Matrix**. (With a deep bow to its inspiration.) This is one way to separate haterade from productive feedback. Here’s how the quadrants break down:
Critics: These are smart people who know something about your field. They are taking a hard look at your work and are not loving it. You’ll probably want to listen to what they have to say, and make some adjustments to your work based on their thoughtful comments.
Lovers: These people are invested in you and are also giving you negative but rational feedback because they want you to improve. Listen to them, too.
Frenemies: Ooooh, this quadrant is tricky. These people really know how to hurt you, because they know you personally or know your work pretty well. But at the end of the day, their criticism is not actually about your work—it’s about you personally. And they aren’t actually interested in a productive conversation that will result in you becoming better at what you do. They just wanna undermine you. Dishonorable mention goes to The Hater Within, aka the irrational voice inside you that says you suck, which usually falls into this quadrant. Tell all of these fools to sit down and shut up.
Haters: This is your garden-variety, often anonymous troll who wants to tear down everything about you for no rational reason. Folks in this quadrant are easy to write off because they’re counterproductive and you don’t even know them. Ignore! Engaging won’t make you any better at what you do. And then rest easy, because having haters is proof your work is finding a wide audience and is sparking conversation. Own it.
The general rule of thumb? When you receive negative feedback that falls into one of the top two quadrants—from experts or people who care about you who are engaging with and rationally critiquing your work—you should probably take their comments to heart. When you receive negative feedback that falls into the bottom two quadrants, you should just let it roll off your back and just keep doin’ you. If you need to amp yourself up about it, may I suggest this #BYEHATER playlist on Spotify? You’re welcome.
** I presented The Disapproval Matrix to the fine folks at MoxieCon in Chicago yesterday, and they seemed to find it useful, so I figured I’d share with the class. It was originally inspired by a question my friend Channing Kennedy submitted to my #Realtalk column at the Columbia Journalism Review.
Oksal Yesilok | http://behance.net/oksalyesilok
“This is a single deck of 54 cards and logo design by me appeared. Design flies, diamonds, hearts and spades instead of using symbols to understand the symbols has been to create new symbols. Based on the concept of logo design that I created whimsical illustrations that have identified and encouraged. In general, a certain lineart made using the technique of vector based graphics language that supported the program. Take the time to complete the printed version of the design lasted 3 months.”
Graphic designer based in Istanbul, Turkey. Focused on graphic design, illustration and typography.